The Madonna

Branding Identity
The Madonna is an eccentric, eclectic, and maximalist hotel found in San Luis Obispo, CA. Each room
having its own personality, mostly revolving around glitter and pink, the Madonna has something for 
everyone. Highlighting its quirky nature with a variable logotype, but pairing it with sophisticated colors 
and editorial photography, Madonna evolves into a luxury home away from home, as unique as you are!


   ©2022—’25

    graphic design